Brand marketing helps companies distinguish themselves from their competition and is integral to developing their identity.

Establishing credibility and trust can make all the difference in attracting and retaining customers.

In this blog post, we share our five essential tips to help you create compelling product videos that leave a lasting impact on your audience and drive your desired outcomes.

Unleash the Power of Video Marketing! Learn how to measure ROI and essential metrics to maximize the impact of your video content.

Going viral means your video has reached millions of people in a short time. It can lead to increased visibility, brand awareness, and revenue

We explore how challenger brands are increasingly turning to video in their mission to shake things up and steal back a piece of the market share from their rivals.

Effective video marketing can help brands expand their audience, raise awareness of their products, and engage existing & potential customers.

Five big benefits that make YouTube a great marketing tool, and why businesses of any size can use it as a cost-effective way to drive growth.

Here are our top 5 tips and tricks for getting the most out of your video content strategy.

As content creators, we're often told that video is the future of content marketing. And we couldn't agree more! But why is video so important?

We will look at six essential New Year goals for content marketing strategies for 2023 and discuss how they could benefit your food and drink brand

After recognising the value of content marketing for your business, choosing whether to keep content marketing in-house or outsource work is very important.

For travel brands, travel content is one of the most in-demand sectors with consumers increasingly hungry for more shots of jaw-dropping natural wonders

The age where text and static images once reigned supreme is well and truly behind us, and the sooner your brand gets on board, the better!

More than written, static images or sole audio, videos are also consumers’ favourite way to absorb content from brands on social media.

The situation is familiar. The producer asks a question and the clients eyes glaze over, panic sets in. What is a cutaway? Why are they talking about pans in a film studio?

We want to be the best we can be when it comes to making signature dishes that are interesting and simple for our brands and any collaborations that they may be working on.

Here at Curious Crab we love a brand that’s as zany as us. Throw in a few silly puns and loud colours and we’re practically swooning! So, to us, Tofoo was the perfect fit

Having made a big punt a few years back introducing make-your-own bao bun kits to the major supermarkets, the team were debating how many 1000’s of baos they all though Jeremy had made in his time.

Friday’s are sacred - it’s the end of the work or school week, it’s statistically the happiest day and of course it’s when Flavor Friday videos are released! This Friday in particular was an extra special affair as it was Chef Pom’s debut on the School of Wok channel.